Microscope Central

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Microscope Central

Microscope Central is your go-to shop for microscopes, parts, and accessories—offering both new and refurbished models with expert support, free shipping, and educational resources, all backed by over 80 years of microscopy expertise.

Collection Page 

Microscope Central

Microscope Central is a trusted microscopy store offering new and refurbished microscopes with expert support and over 80 years of experience.

Home page

PDP

Collect. Page

FAQ + Footer

Home Page Breakdown

Header & Primary Navigation

  • Clear top navigation featuring key categories: Clinical, Veterinary, Industrial, Water Treatment.

  • Prominent calls-to-action like Free Shipping, Educational Discounts, and Manufacturer’s Warranty reinforce trust and value early.

Featured Testimonials Carousel

Rotating customer quotes with full names to strengthen credibility:

  • e.g., “Great microscope at a great price. The staff was extremely helpful…” — Warren W.

  • “Purchasing was easy… Communication regarding shipping was great.” — Sharon G.

Quick Access Resource Blocks

Encourages deeper engagement with sectional calls-to-action like:

  • Before You Buy,

  • How To Guides,

  • Add A Camera — all pointing to rich educational content.

Footer & Support Links

    • Contact details and support:

      • Toll-free number and email 

    • Footer structured with:

      • Links for Trade-ins, Returns & Price Match, Educational Videos, Information Articles, and FAQs.

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Product Detail Page (PDP) Overview

Product Image Gallery

  • Prominent display of the main product image with additional thumbnail views.

  • Clicking images opens a modal for close-up or alternate perspectives.

Product Title, SKU & Pricing

  • Bold product title at the top of the page.

  • SKU displayed beneath the title for reference.

  • Clear price display:

    • Sale price shown prominently

    • Original price struck through to highlight discount (e.g., $1,095.99 → $979.98)

Stock Status & Purchase Options

  • Displays “Sold out” for out-of-stock items.

  • Primary action buttons include:

    • “Add to cart”

    • “Quote Request” – ideal for high-value purchases or institutional buyers

Variant & Illuminator Options

  • Dropdowns or selectors for product variants (e.g., different configurations).

  • Option to “Choose Your Illuminator” suggesting customization of lighting systems.

Descriptive Tabs or Sections

  • Three main collapsible sections:

    • Description

    • Reviews

    • Shipping & Returns

  • Example description includes detailed features like LED efficiency, optical specs, and durable build.

Additional Page Elements

  • Option to refresh for pickup availability, indicating in-store inventory or pickup features.

  • “Got Questions? Why Choose Us? View full details” component for educational or support-focused navigation.

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Collection Page Breakdown

Collection Header & Intro

  • The page is titled “Refurbished Microscopes”, clearly indicating the product category.

  • An introductory description explains that all products are mechanically and optically refurbished by factory-trained technicians and come with a 1-year warranty. It also encourages customization or contacting support if a specific microscope is not listed.

  • A helpful link directs users to the Used Microscope Buying Guide, providing additional educational context.

Filter & Sort Controls

    • Sorting options include:

      • Featured, Best Selling, Alphabetical (A–Z / Z–A), Price (low to high / high to low), Date (old to new / new to old).
        This gives users flexibility in how they browse listings. 

    • Filters by categories such as Brand, Head Type, Magnification Type, and Specialty are available. Users can refine their search by checking options like Nikon, Binocular, Zoom, Fluorescence, etc.

Products Display

  • A grid layout showcases 20 items per page (out of a total of 323).

  • Each product card features:

    • Thumbnail image of the microscope

    • Product name with vendor/brand

    • Short bullet list of value propositions, e.g., “Fully Customizable”, “Add A Camera”, “Serviced by Experienced Techs”, “With Warranty”

    • Pricing is shown with regular price and variant from-price (e.g., “From $368.00”)

    • Availability status is clearly indicated (“Sold out” or available)

Interaction Features

Each item includes quick-access buttons:

  • Quick View: Allows users to view key details without leaving the page.

  • View Details: Leads to the full Product Detail Page (PDP) for more information.

Pagination

  • Navigation across multiple pages is supported via page numbers at the bottom (e.g., pages 1, 2, 3, … up to page 17).

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